Volkswagen WeShare launched in Berlin as full-electric service

Volkswagen is entering the car sharing sector with WeShare – a ‘free-floating’ system operated digitally via an app. 

Launched in Berlin in June with 1500 e-Golf vehicles, the WeShare will be a 100 per cent electric fleet and, VW says, all the vehicles will be operated on green power. They are to be followed by 500 additional e-up! vehicles at the beginning of next year and the first units of Volkswagen’s new full-electric ID.3 when it is introduced in mid-2020.

An expansion of WeShare, initially to Prague and then to Hamburg, is planned for 2020.

Customers will need to have a smart phone and credit card, to be at least 21 years old, to have held a driving licence for at least one year and to be registered at an address in Germany.

WeShare will recharge its fleet on the public charging network in Berlin, including newly created charging points at 70 branches of food retailers Lidl and Kaufland.

Following the launch of the system, the WeShare vehicles will be collected and charged by WeShare service employees when the battery level is low. In later operation, users will receive incentives for recharging vehicles themselves.

VW says the number of car sharing users in Germany has risen 14-fold since 2010. Only about 180,000 people were registered as car sharing users in 2010 and the number had grown to 2.46 million by the beginning of this year.

“With WeShare, we have tailored car sharing to meet the needs of users: easy to use with 100 per cent electric operation on green power,” said Christian Senger, Volkswagen Board Member for Digital Car & Services. “With such a consistent, broad offering, we stand out from the competition. We are outstandingly well- positioned to participate in the expanding car sharing market.”

Source: Motor Trader E-Magazine (July 2019)

8 Jul 2019