Toyota reveals global electrification strategy with new bZ4X Concept Vehicle

As part of its global electrification strategy, Toyota has revealed the bZ4X Concept Vehicle, the first of its new BEV (battery electric vehicle) series.

The ‘bZ’ stands for ‘beyond Zero’, and incorporates the desire to provide customers with “value that exceeds mere zero emissions”, highlighting the direction of the company towards a range of electrified powertrains.

Jointly developed by Toyota’s partner Subaru, the bZ4X is an SUV BEV. According to the company, the bZ series takes on a “human-centred” approach, aimed at widespread use in revisions such as China, Europe and the United States, where there is significant demand for BEVs, as well as a large supply of renewable energy.

Unveiled at the Auto Shanghai, a motor show held in China, the bZ4X model will be the first in the series, progressing the company’s plans to have fifteen BEVs, including seven ‘bZ’ models introduced globally by 2025.

Toyota Australia has pledged its commitment to this strategy, confirming it will bring the Toyota bZ4X to the Australian market, with timing confirmed closer to debut.

Toyota currently represents more than 85 per cent of all electrified vehicles sold in Australia. With the introduction of the hybrid Kluger in June, Toyota will have eight hybrid electric vehicles in its product line.

Sean Hanley, Toyota Australia Vice President Sales and Marketing said “adding the first battery-electric vehicle to our range builds on our approach of providing a variety of powertrain options, while reducing emissions. Further ‘bZ’ series vehicles will be considered and introduced as appropriate for Australia in due course, expanding Toyota’s electrified vehicle choices.

“Our approach reiterates Toyota Australia’s absolute commitment to reducing its CO2 footprint and the adoption of new technologies across our extensive range of vehicles, whilst recognizing the different practical needs of Australian customers and geographies. Offering a number of powertrain choices to suit customer needs is essential.

“We will continue to evaluate the market in Australia and strive towards increasing to a powertrain mix that includes a form of electrification across our vehicle range by 2030, excluding GR and performance models,” Mr Hanley stated.

Presently, Toyota offers 55 electrified models globally. By 2025, this line-up will be expanded to approximately 70 models of all electrified vehicles, including HEV, PHEV, BEV and FCEV, including 15 BEVs.

Toyota plans to produce the Toyota bZ4X in Japan and China, with worldwide sales of the model to begin by mid-2022.

Source: Toyota | Toyota announces its new BEV series, Toyota bZ, in establishment of a full line-up of electrified vehicles.

19 April 2021

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