November 2019

MTAiQ have worked with some very interesting and innovative businesses and entrepreneurs and, in recent months, a couple of those businesses have been receiving much national media attention.

It is unlikely that you missed the coverage of ACE-EV, a business building up to begin the mass assembly of a range of electric vehicles – the ACE Cargo van, ACE Yewt commercial vehicle, and the ACE Urban car. The company’s first delivery van was assembled at the MTA Institute and was publicly launched at MTA Queensland’s 2019 Carmageddon symposium. ACE-EV hopes to be building 15,000 fully electric vans, utes and cars a year by 2025. Fantastic stuff, and MTAiQ is proud to have been part of that story.

Also worth highlighting is the ongoing work of Refueler, another business that has been part of the MTAiQ innovation hub and which has, like ACE-EV, been in the national news of late. The Refueler app works by allowing its users to purchase fuel when prices are low and collect that fuel at any point over the next 10 days. If you buy at the right price and collect when prices have shot up, this will definitely bring a smile to your face when filling up your petrol tank.

The Refueler team, led by Luigi Antonuccio and Daniel Devine, have featured in plenty of media outlets during October, highlighting the imminent launch of the app and announcing that investing in their product is available to anyone through crowdfunding.

“We’ve got about 500 service stations that have signed our expression of interest – ready to board, effectively,” said Luigi in a recent interview.
The incentive for service stations to come on board is that with more customers using the bowsers and taking advantage of the fuel price saving, the business will have more customers and be able to sell more additional items in its store. It’s a clever concept, a positive one for the consumer and the business, and one that MTA Queensland and MTAiQ are proud to have supported.

You can find out more about Refueler and register your interest in the business here.

OUT AND ABOUT

Part of MTAiQ’s work is to grow and develop a network of contacts and partnerships with other organisations and businesses that work within the innovation landscape and, as always, the past month has been a busy one.

At the beginning of October, MTAiQ representatives attended the Creative3 Awards in Brisbane.

Now in its 10th year, Creative3 is about building and strengthening the start-up ecosystem and creative industries in Queensland and discovering new ways to use creativity as a platform to innovate.

At the event were world-leading experts who shared their creative insights across entertainment, advertising and marketing, fashion, science and retail.
A regular stop on the MTAiQ calendar are events hosted by Innov8 Logan and so we were at the group’s mid-October Technology in Manufacturing Interactive Workshop.

The adoption of new technologies to improve efficiency and enhance production is a critical component for manufacturing businesses and the Innov8 event comprised a day of interactive workshops and discussions exploring emerging technologies and their applications in manufacturing.

Also on the agenda last month were a couple of events organised by YEP Entrepreneurship Facilitators Ipswich. The two events – ‘Copywriting: What Business Owners Need to Know’ and ‘The Importance of Video Marketing’ focused on important elements of marketing for business and highlighted that the way we use words and visual imagery can have a dramatic effect on business success.

Toward the end of October, MTAiQ Community Manager Nathan Nguyen was invited to give a give a presentation on ‘Innovation, Technology and the Future of Mobility’ at the IPWEA (Institute of Public Works Engineering Australasia) Fleet Queensland Workshop, and MTAiQ team members also attended the Something Digital 2019 conference, an event that MTA Queensland also sponsored.

That conference is designed to help organisations in Brisbane and southeast QLD to strengthen their digital capabilities across various business areas including marketing, business analytics, technology, leadership, customer design and operations. Built as a collaborative initiative, the conference content is curated to support organisations from start-ups and small businesses to government and enterprise. More than 30 local, interstate and international speakers were on hand and there was plenty to learn and digest.

GOT AN IDEA? LET US KNOW!

The purpose of MTAiQ is both to work to deliver programs and advice that will help MTA Queensland members to adapt to a rapidly changing industry landscape, but also to help the development of new ideas and products that will be a part of the future automotive industry environment.
Electric cars, connected vehicles, advances in autonomous driving, renewable power sources . . . these, and more, are technologies that are here now and developing quickly. Disruption through innovation is already at our doorstep and we must embrace what those advances mean to survive and thrive.
MTA Queensland has been working within the automotive industry for more than 90 years and has a vast network of contacts throughout the industry, government and academia. With that weight of experience and knowledge behind it, MTAiQ is a powerful partner in the innovation landscape, and one that can really help entrepreneurs and start-up businesses get their grand ideas up and running.

So, if you have an idea or product that you believe could make a difference to our industry, I urge you to take the next step and get in touch with us here at MTAiQ. You never know where that phone call or email may lead.

As American businesswoman Adena Friedman said: “New products, new markets, new investors, and new ways of doing things are the lifeblood of growth. And while each innovation carries potential risk, businesses that don’t innovate will eventually diminish.”

We look forward to hearing from you.