BMW & PIRELLI Introduce Sustainable Tyres on X5 Plug-In Hybrid
BMW Group is to equip its cars with tyres using certified sustainable natural rubber and rayon – a wood-based material used to strengthen tyres. The company will source 22-inch tyres in the first instance exclusively from Pirelli and, from August of this year, will use them in the BMW X5 xDrive45e Plug-in-Hybrid.
The company says that certification of the rubber plantations and the supply chain for natural rubber and rayon takes place in accordance with the standards of the independent Forest Stewardship Council (FSC), and the new 22-inch Pirelli P ZERO tyre is the first to receive the FSC label.
“Before even reaching the road, sustainable mobility begins with raw materials,” said Giovanni Tronchetti Provera, Pirelli’s Senior Vice President for Sustainability and Future Mobility. “We continue to invest in sustainable growth for our planet, aware that this is also essential for the future of our businesses.”
25 June 2021