Bentley’s plan to have a fully electrified product range by 2030

British manufacturer Bentley has just announced its ten-year plan to become a fully electrified automotive brand by 2030.

This decision is a major move for Bentley, a brand well known for its luxury eight and twelve-cylinder vehicles. The company confirms its plans to slowly phase out their W12 engines and transition to a cradle-to-grave carbon neutral brand.

“Within a decade, Bentley will transform from a 100-year-old luxury car company to a new, sustainable, wholly ethical role model for luxury,” stated Adrian Hallmark, Bentley chairman and CEO.

The announcement has come as a surprise to many in the industry, with the announcement highlighting a clear ideological split within the luxury car industry. Ferrari CEO Louise Camilleri has recently said, “I really don’t see Ferrari ever being 100 percent electric vehicle and certainly not in my lifetime will reach even 50 percent”.

Despite the dichotomous views within the luxury car industry that surround the future of electric vehicles , Bentley states that it will launch its first fully electric vehicle in 2025, with every model in their range to have the option of a hybrid powertrain by 2030.

Adrian Hallmark told online news website CarAdvice in a recent interview that they would love to keep working on six engine vehicles along with battery electric vehicles and hybrids but “…we haven’t got the capacity to do it. You’ve got to pick a point in time where battery power density, especially for bigger cars, is the liberator for us. We’ve always said that the mid-2020’s is the time when you can expect to see 120-plus kilowatt-hour batteries coming through the supply chain.”

To begin the transition, two plug-in electric vehicles are scheduled to launch next year. The 2021 Bentayga SUV has already been revealed, with rumours hinting that a drivetrain offering of the popular Flying Spur sedan will follow.

The company has previously committed to a range of eco-friendly initiatives including a water recycling system in its paint shop, and no fewer than 30,000 solar panels. Bentley is also striving to become a ‘plastic neutral’ company, removing an equal amount of plastic from the environment as it creates.

Source: Car Advice | Bentley to go fully-electric by 2030.

6 November 2020

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